SIGNIFICO
CREATIVE TERRITORIES, MESSAGING




SIGNIFICO IS A HEALTHCARE PRODUCT AND TECHNOLOGY COMPANY BUILDING TOOLS TO MAKE HEALTH MORE HUMAN. OUR TEAM WAS TASKED WITH COMING UP WITH CREATIVE TERRITORIES T0 SERVE AS THE FOUNDATION FOR THEIR BRAND IDENTITY. INSPIRED BY THE IDEA THAT SIGNIFICO IS TRANSFORMING HEALTHCARE TO PUT PEOPLE FIRST, I WROTE AND NAMED THE TERRITORIES, CRAFTED CONCEPTS TO PROVIDE OUR DESIGNERS WITH CREATIVE JUICE, AND PROVIDED MESSAGING FOR MOCKUPS.

BELOW IS THE DIRECTION SIGNIFICO SELECTED, DESIGNED BY NATE DY.